Oct
29
2009

Building Business, Building Community!
Register for this FREE Webinar Today!
Join us for a special edition of the Secrets of Top Selling Agents™ Webinars:
“Building Business, Building Community featuring three Good Neighbor Award Winners!” hosted by Charles Warnock on Thursday, November at 1 pmET/10am PT.
Large consumer brands are not the only ones proficient in “cause marketing”—combining for-profit promotion with a passion for charitable causes and community. Join us for a special edition of the Secrets of Top Selling Agents Webinar, where we will speak with a trio of high-performance Realtors® who also find time to give back to the communities they serve. Hear their inspiring stories and learn their secrets for building a successful real estate career, while giving back to your community! Don’t miss this special edition of Secrets of Top Selling Agents. Homes.com and eNeighborhoods are proud sponsors of REALTOR® Magazine’s Good Neighbor Awards. Read the rest of this entry »
Tags: Good Neighbor Awards, Homes.com, NAR, real estate career, realtor magazine
Posted in Blog, Corporate, FREE Webinar
Oct
21
2009

Homes.com and eNeighborhoods publish real estate marketing lead generation ebook
Homes.com and eNeighborhoods, both divisions of Dominion Enterprises have teamed up to offer real estate professionals tips on how to effectively manage leads in a free ebook, Talkin’ About Lead Generation.
The real estate market has changed, but not the need for effective lead generation strategies. The ebook presents 10 steps to help real estate professionals learn to become “real estate rock stars,” including how to prospect online, measure and improve ROI on lead generation channels, nurture leads, and use social media channels. Read the rest of this entry »
Tags: eNeighborhoods, Homes.com, Lead Generation, profitability, Real Estate Marketing
Posted in Blog, Press Room, Whitepapers
Oct
13
2009

The housing market is slowly stabilizing, and you’ve decided to list your home. But what, if any, improvements should you tackle before selling? Should you just leave it all to the new homeowner?
There are two ways to look at pre-sale home improvements. You can either improve the curb appeal or the home’s outward appearance with quick and often low-cost improvements, or you can make some higher-dollar changes with the goal of adding value to the home and increasing your asking price. The reality is that all houses benefit from a little “spiffing up” before being shown to buyers, and smart home sellers will take the time and effort to do so. Read the rest of this entry »
Tags: home improvements, home sellers, Homes.com, prepare to sell
Posted in Blog, Selling a Home, Whitepapers
Oct
13
2009

Real estate professionals have a unique opportunity to step up and successfully guide buyers. You will be ahead of the game if you help clients separate the facts from the hype and clarify how national real estate conditions affect local markets. Buying a home can be stressful under the best of conditions. When you add in general anxiety and confusion about the housing market, you’re bound to have buyers waiting on the sidelines for a better day.
Go local. The Internet puts today’s consumers a click away from a world of real estate information. Use this to your advantage by positioning your name & your brand accordingly. Read the rest of this entry »
Tags: Buying a Home, display advertising, Homes.com, marketing tools, real estate professionals
Posted in Blog, Buying a Home, Corporate, Newsletters
Oct
9
2009

eNeighborhoods, a Homes.com sister company, has announced the launch of Mercado - the Marketplace for California real estate.
Mercado, a new marketing system exclusive to California real estate agents, is a search platform that joins multiple California MLS databases and provides real estate professionals with a single gateway to listing data across the state.
The nation’s premier compiler of real estate related home and neighborhood information, eNeighborhoods provides the real estate industry with a comprehensive set of marketing and analytical tools. With Mercado, eNeighborhoods adds Web-based marketing tools to the existing search platform which includes CMA, BuyerTour, and Design Center, a direct marketing application. Mercado Neighborhood Reports and IDX tools also are available.
The initial launch of Mercado is available to a combined 50,000 MLS participants and subscribers in Northern and Southern California.
To find out more about web-based marketing tools provided by eNeighborhoods, Visit www.eNeighborhoods.com today.
Tags: eNeighborhoods, Homes.com, mls databases, neighborhood reports, real estate agents, Real Estate Marketing, real estate professionals, southern california
Posted in Blog, Corporate, Real Estate Marketing