Mercado – The Marketplace for California Real Estate

California real estate professionals – your one-stop marketplace is here!

Mercado™ is more than a cross-MLS search engine – it’s one-stop marketing for California for Real Estate professionals. Search listings from MLSs across California and create world class CMAs, listing reports, and BuyerTours. Make the most of every meeting, presentation and proposal with Mercado!

Log in once, and Mercado delivers:

An industry-leading CMA that works across MLS boundaries
BuyerTour – help home buyers make better decisions
Design Center for professional flyers, brochures, postcards and more
Google maps with satellite views and street level imaging
Cross-MLS listing information and comparables throughout California
Increased professional exposure for your listings
A secure Web-based interface – nothing to download
Listing data and photos for all property classes and statuses
Custom property reports for each participating MLS
Click to email listings and reports to clients
Detailed school and neighborhood reports
Financials to calculate mortgages, closing costs and more

Mercado delivers the tools you need to stand out and sell more providing professional tools to help you make the most of every meeting, presentation and proposal. Use the CMA to price it right and deliver winning listing presentations. Build buyer loyalty and sales with BuyerTour. Not an artist? Not a problem. Create high-impact professional marketing materials with Mercado’s Design Center. School and Neighborhood Info are just a click away simply click the Demographics tab to learn about local income, age, employment, households, and population.

From prospecting to service, sales and referrals, you’ll have the right tools at your fingertips when you need them.

Mercado is available for Multi Regional MLS and MetroList Service members – coming soon to an MLS near you!

Why Homes.com?

As one of the nation's top online real estate destinations, Homes.com has close to 4 million homes for sale and rent. Each month over 7 million consumers visit Homes.com to search for real estate by location or property type. Visitors to Homes.com can also find the value of their current home, learn more about home financing, find a real estate agent and seek answers to real estate questions through the Homes.com Questions and Answers community. For over 12 years, Homes.com has strived for continued excellence in lead generation, branding, reporting and listing exposure for agents, brokers and real estate professionals alike. Read More...
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