Oct
21
2009
Homes.com and eNeighborhoods publish real estate marketing lead generation ebook
Homes.com and eNeighborhoods, both divisions of Dominion Enterprises have teamed up to offer real estate professionals tips on how to effectively manage leads in a free ebook, Talkin’ About Lead Generation.
The real estate market has changed, but not the need for effective lead generation strategies. The ebook presents 10 steps to help real estate professionals learn to become “real estate rock stars,” including how to prospect online, measure and improve ROI on lead generation channels, nurture leads, and use social media channels. Read the rest of this entry »
Tags: eNeighborhoods, Homes.com, Lead Generation, profitability, Real Estate Marketing
Posted in Blog, Press Room, Whitepapers
Oct
7
2009
Real estate portal gains access to more than 1 million additional listings
NORFOLK, Va., October 7th, 2009 – Threewide Corporation and Homes.com (www.homes.com), a division of Dominion Enterprises, announced today that Homes.com is now available through ListHub, Threewide’s broker- and MLS-controlled listing distribution and management platform. ListHub’s national network of brokers and MLSs will now have the option of placing their available listings for display on Homes.com.
Homes.com is a leading real estate portal, with over 3 million homes for sale. ListHub customers include more than 200 MLSs, representing about 85 percent of the national listing inventory and agents. Read the rest of this entry »
Tags: consumer traffic, exposure opportunities, homes for sale, Homes.com, threewide corporation
Posted in Blog, Press Room
Sep
21
2009
Launch of mobile Web site and real estate application for BlackBerry Storm, along with iPhone application, makes Homes.com the first real estate portal to reach consumers through all major mobile channels
NORFOLK, Va., Sept. 21, 2009 – Homes.com, a division of Dominion Enterprises, announced today the launch of its new mobile Web site and a real estate application for the BlackBerry Storm, making it even easier for home buyers and sellers to search over 3 million homes for sale and rent from the convenience of their mobile phones. Homes.com is the first real estate portal to publish real estate applications for BlackBerry as well as the Apple iPhone and iPod Touch, and to launch a mobile Web site.
The Homes.com BlackBerry application is free and specific to the BlackBerry Storm. Users can search for homes near their current location, by zip code or city, or by MLS number; they can navigate nearby neighborhoods with Google maps; get fast and accurate driving directions; bookmark their favorite Homes.com properties; or share properties for sale or for rent with friends and family. The application is available for download from the BlackBerry App World. Read the rest of this entry »
Tags: apple iphone, blackberry app, mobile browser, nearby neighborhoods
Posted in Blog, Press Room
Aug
4
2009
Homes.com Call Tracking measures marketing performance
NORFOLK, Va., Aug. 4, 2009 — Savvy real estate professionals have rediscovered one of the best tools for generating qualified leads online: the telephone. To help agents and brokers measure the effectiveness of their online listings and other marketing campaigns, Homes.com, a division of Dominion Enterprises, has introduced Call Tracking on its real estate portal.
“Today, it’s essential for real estate professionals to measure performance and show return on investment for every dollar,” says Jason Doyle, Homes.com vice president and general manager. “But in many cases, agents and brokers see only half the picture with Web reporting. The addition of Call Tracking features enables Homes.com advertisers to track and measure leads and results from both online and phone inquiries.” Read the rest of this entry »
Tags: direct response advertising, marketing campaigns, real estate professionals, return on investment
Posted in Blog, Press Room
Jul
31
2009
New system offers free visibility and ranking for agents on the nation’s leading real estate portal viewed by more than 3.5 million home buyers each month
NORFOLK, Va., July 31, 2009 — Homes.com, a division of Dominion Enterprises, has launched free access for real estate agents to its improved Agent Directory, featuring a new Agent Endorsement System.
Previously available only to paid subscribers, Homes.com’s new Agent Directory is a free service that allows agents to post their Agent Profile in up to five local coverage areas, ranking these profiles according to the number of buyer and seller endorsements received by the agent. Agents can request endorsements via e-mail and can pre-approve all recommendations before posting. Read the rest of this entry »
Tags: agent search, buyers and sellers, endorsement system, leading real estate
Posted in Blog, Press Room