Nov
24
2009
You don’t get what you deserve - you get what you negotiate for.
Many buyers and sellers put in countless hours carefully searching properties or preparing their homes for sale, only to see their sweet deals vanish at the negotiating table. Even if you’re not an experienced negotiator, there are steps you can take to improve results. Negotiation doesn’t need to be a confrontational process if you set priorities, plan ahead and stay focused on issues, not personalities.
Listing Agent negotiating tips: Read the rest of this entry »
Tags: buyers and sellers, negotiating tips, negotiations, pre approval, prospective buyers
Posted in Blog, Buying a Home, Newsletters, Selling a Home
Nov
24
2009
When it comes to leads, are you a leader or a follower? Do you have a strategy to find prospects and turn them into clients and referrals? Regardless of their source, it’s important to make the most of the leads that come your way.
Here are seven Homes.com-endorsed strategies to help you make the most of your lead management program and turn those prospects into customers and referrals! Read the rest of this entry »
Tags: agents, broker, buyers and sellers, lead management
Posted in Corporate, Lead Generation, Newsletters, Real Estate Marketing
Nov
16
2009
With every deal, agents have the opportunity to gain transaction knowledge and improve skills in negotiating, legal and regulatory matters. On the other hand, many agents focusing on transactions find it challenging to fit marketing activities into their day-to-day routines.
Today, many agents have had to re-evaluate business plans to meet the challenges of a slower market, increased competition, and emerging technologies. Here are some questions agents might ask to see if their marketing efforts are on target moving into 2010: Read the rest of this entry »
Tags: business plans, community information, marketing efforts, national association of realtors, Real Estate Marketing
Posted in Blog, Branding, Lead Generation, Newsletters, Real Estate Marketing
Nov
11
2009
With the holiday season upon us the real estate market and traffic to real estate portals usually declines. Well not this year! On Monday Homes.com saw it’s biggest day of traffic all year. Compared to one year ago visitors to Homes.com increased by 88% on Monday November 9th.
This is a trend that has continued all year on Homes.com with traffic to the site through the year is up by an average of 40%. Read the rest of this entry »
Tags: consistent growth, first time home buyers, prime location, real estate market, tax credit
Posted in Blog, Corporate, Newsletters, Real Estate Marketing
Oct
13
2009
Real estate professionals have a unique opportunity to step up and successfully guide buyers. You will be ahead of the game if you help clients separate the facts from the hype and clarify how national real estate conditions affect local markets. Buying a home can be stressful under the best of conditions. When you add in general anxiety and confusion about the housing market, you’re bound to have buyers waiting on the sidelines for a better day.
Go local. The Internet puts today’s consumers a click away from a world of real estate information. Use this to your advantage by positioning your name & your brand accordingly. Read the rest of this entry »
Tags: Buying a Home, display advertising, Homes.com, marketing tools, real estate professionals
Posted in Blog, Buying a Home, Corporate, Newsletters